Archive for General – Page 2

Unexpected Content Formatting that Puts Visitors Off

Have you noticed that some of your site’s pages are not holding people for very long? Even when most readers would see that the information offered had value? The explanation for this behavior could be that there are some errors in the formatting of your content. Perhaps the errors are in the grammar applied. Mistakes that can cause your visitors to devalue your content out-of-hand.

Formatting is no small matter to an intelligent and sophisticated audience. An audience like this wants to clearly understand and identify the important points and phrases in your writing. So should you lower the quality of your content or meet this demand?

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29 WordPress Plugins to Start Your Site With

Here is a list of WordPress Plugins that we use on almost every site we build. We see these as foundational to the process of building and maintaining a healthy, useful and productive WordPress site. We have had good experiences with all of these and recommend them for the purposes outlined here.

WordPress Plugins That We Use and Recommend

One caveat! Please don’t install a bunch of recommended WordPress plugins from anyone’s list without first learning what each one does and how to use each one. You will only frustrate yourself and have a really ugly time wrestling with your website.

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The Nuts and Bolts of a Successful Business Website

There are a few essentials every organization or business should do to keep a positive web presence, but not every business owner knows them. Some of these ‘do’s’ are important to improving the confidence and comfort level of your visitors. Others increase the visibility or popularity of your company’s website and brand. All of these factors together create “Web Presence” and are essential to a successful business website.

What is Web Presence?

Webopedia defines Web Presence like this:

“The term Web presence refers to an individual or business having an established existence on the World Wide Web, through a Web site, e-mail, Internet advertising, blog, or a collection of Web files. Web presence is also called Internet presence.”  – Webopedia, Web Presence

In simple terms, your web presence is the living and breathing essence of your business online.

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What are the Essentials of a Successful Website?

Have you ever been faced with composing a work document, only to hit writer’s block before you begin? Big projects can be hard to start and creating a website is no different. Many of the “big brands” make owning a website appear effortless, but there is a bit of planning that goes into web design – even simple business websites.

When considering how to create a successful website for your small business, we break down the essential “must have” list for starting a successful website.

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